Onward and Upward
We spend a lot of time talking about the way we do things, and how to improve. This applies to everything from surfboard models to the way we function as a business. We’re continually working on doing more of the things that we’re good at, and improving in the areas that we’re weakest in. Occasionally this means dropping a product from the line, or re-designing a board model. In this case, Griffin has been itching to update the Cash-Yew model for quite some time. He’s been riding the prototype 6’10 Cash-Yew-2 in as many different waves as he can. Griffin linked up with Drew Messeck yesterday to find some waves a little South of here. Fortunately for me, Sam Meseroll was there to snap a few photos.